Form and function from the people who designed the 911.
Porsche Design was founded in 1972 by Ferdinand Alexander Porsche — the man who designed the original 911 — as a studio for transferring Porsche's industrial-design principles into everyday objects. Eyewear was one of the first product categories.
The 8478 aviator launched in 1978 with one trick that no one had seen before: interchangeable lenses, swapped in seconds without tools. It became the unofficial sunglass of Steve McQueen, Yoko Ono, Diana Ross, and the production designers of every action movie of the late seventies.
Forty-eight years later it's still in the collection. So is every principle that made the original work: aerospace materials, function-first geometry, restraint where every other brand would add a logo.
The 8478 aviator, still in production with its original interchangeable-lens mechanism intact.
Because some of our clients want their sunglasses to look like industrial design objects, not fashion objects. Porsche Design is the answer.
Every Porsche Design frame in our collection is here to be tried on. Walk in during open hours, or book a personal-shopping appointment for the full experience.
Discreet Danish engineering. No screws, no welds, no nonsense.
View Lindberg → Geneva, SwitzerlandGeneva watchmaker turned eyewear maison.
View Chopard → Los Angeles, CaliforniaOriginal LA expression. Hand-drawn, limited-edition, completely independent.
View l.a. Eyeworks →